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  • MISSION FULL: Trade Mission to SIAL Canada 2019

MISSION FULL: Trade Mission to SIAL Canada 2019

Tuesday, April 30, 2019 (All day) to Thursday, May 2, 2019 (All day)

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Enercare Centre
100 Princes' Boulevard
Toronto, ON, Canada





This mission is now full. We are no longer accepting registrations.

The Atlantic Canada Opportunities Agency and the provinces of Nova Scotia, New Brunswick, Prince Edward Island, and Newfoundland and Labrador, are currently seeking Atlantic Canadian companies to attend SIAL Canada 2019 in Toronto, Ontario from April 30 – May 2, 2019.

SIAL is now the only event of its scale in Canada, with more than 850 national and international exhibitors from 50 countries hosting over 18,000 buyers from Canada, the U.S., and 60 other countries. It is the only national trade show that offers a complete range of food products under one roof to meet customers’ expectations. Buyers and decision makers across the whole industry, from grocery, wholesale and specialty retail to foodservice and manufacturing, will converge to uncover the hottest trends, latest product launches and the industry’s vision for the future.

SIAL Canada 2018 in Montreal had over 18,500 professional buyers from 67 countries. There were over 1000 exhibitors from 50 countries. The top 5 of the 60 plus countries and regions visiting SIAL included Canada, United States, Mexico, the European Union and China.

SIAL Canada 2019 offers the following international buyers' programs that will be open to co-exhibitors:

SIAL Canada's U.S. Hosted Buyer Program, offered to all its exhibitors, is a unique platform for meeting American buyers and importers. Organized in collaboration with AFI and MAPAQ, this SIAL Canada-exclusive program aims to offer exceptional service to those who are looking to grow their business within the United States.

Coordinated by SIAL, the Governments of Quebec, Ontario and Alberta, as well as Export Development Canada and COTA, this program gives the chance to all SIAL's exhibitors to meet with buyers and importers from all over the world.

Accessible to all SIAL exhibitors, the Canadian Hosted Buyer Program gives you the chance to meet one-on-one with members from Retail Council of Canada, various ethnic grocery buyers from western Canada and GFS.

Trade Mission features:

Co-exhibitors will have access to the following (2 badges per company):

  • Large, open concept, shared booth space. Taste of Nova Scotia will coordinate all pavilion details including furnishing, graphics and signage. 
  • Co-exhibitor space in the shared open concept booth with all of Atlantic Canada
  • Chef station – chef to prepare samples for co-exhibitors
  • $500 reimbursement allowance towards shipping of samples
  • Company signage/booth signage (please note, banners or other company signage are not permitted)
  • Booth furniture – individual branded counter, signage, shared meeting tables and chairs
  • Possible networking events (details yet to be confirmed)

Because of limited availability potential applicants will be assessed on their export readiness.

Walkers will have access to the following (2 badges per company):

  • Access to shared meeting tables in the Atlantic Canada Booth
  • Inclusion in possible networking events (details yet to be confirmed)

Walker registration is only available to companies that are not export ready and able to participate as co-exhibitors.

Registration & Fees:

Co-exhibitor: $1,500.00
Walker: $300.00

All fees are payable to Taste of Nova Scotia. Exhibitors are responsible for all travel arrangements and costs of all travel, accommodation and in-market expenses. 

To register,  please complete the Registration Form and return it to Emily Haynes by March 20, 2019.*

*PLEASE NOTE: The SIAL Show Guide deadline is March 15, 2019. Companies registered after this date may not be eligible for inclusion in the Show Guide.

For more information, please contact:

Omaira Ospino
Nova Scotia Business Inc.
902-424-7222 | oospino@nsbi.ca

Brian Deveau
Opportunities New Brunswick
506 863-4248 | Brian.Deveau@onbcanada.ca

Jamie Blanchard
Innovation PEI
902 368-4474 | jrblanchard@gov.pe.ca

Jason Higgins
Department of Tourism, Culture, Industry and Innovation
709-729-3641 | jasonhiggins@gov.nl.ca

Christine Vautour
Atlantic Canada Opportunities Agency
506-875-8979 | Christine.Vautour@canada.ca

Emily Haynes
Taste of Nova Scotia
902-492-9291 ext. 111 | emily@tasteofnovascotia.com


Atlantic Canada Logos

This project is being supported by the Atlantic Trade and Investment Growth Strategy, a partnership between the Government of Canada and the four Atlantic provincial governments.The Atlantic Trade and Investment Growth Strategy is a collaborative, pan-Atlantic approach which aims to help Atlantic businesses begin exporting, increase their export sales, expand to new markets, and create global partnerships.  The Strategy was developed jointly by the provincial governments of Nova Scotia, New Brunswick, Prince Edward Island, Newfoundland and the Government of Canada.


Omaira Ospino


Agri-food, Seafood


Trade Missions